TY  - BOOK
AU  - Dygert, Warren B
TI  - Advertising Principles and Practice^ien
U1  - Eco 659,1 
PY  - 1960///
CY  - New York
PB  - Littlefield adame
KW  - Advertising
KW  - Libros de Texto
N1  - Advertising justified, the law and advertising
ER  -